Creative Strategist

Hi, I’m Alona.

I’ve been working in marketing for over six years — starting as a designer, moving into a creative director role at a marketing agency, and eventually building my own creative studio.

Over those six years, I watched the industry completely transform. When I started, creative was almost an afterthought. Now brand growth is driven almost entirely by content and creative strategy. I had a front-row seat to that whole shift.

I’m genuinely passionate about what I do — and honestly, pretty good at it. Surfing, climbing and alpinism, not so much. But I love doing those anyway.